A Great Way to
Enhance Your Seminar
and Your Reputation
Marketing Tools
Spread the Word
As a self-published author, your biggest challenge is broadcasting the news about your book. WingSpan Press provides you with the tools you need to promote and market your book effectively.
- Media Submission: Local and regional magazines are always looking for stories with a local tie-in. We'll submit
your manuscript, in galley form, along with a press release, to 5 media outlets of your choice. A
professional-looking package direct from the publisher will get their attention, and get your book noticed. Only $199. Submission to
10 outlets: Just $299.*
- Press Release only: Start the buzz by getting the news of your book out there. A one-page press release/sell sheet,
crafted by our experts showing your book's cover, a 2-3 paragraph description, ordering information, a bit about you, the author, and
how to contact you for interviews and information: $125
- Galleys only: Reviewers need to see your manuscript, but finished books shout 'already published', and may well
kill your chances of getting reviews. Media outlets don't want to talk about last month's books, they want to know
what's coming up. That's why professional review galleys are printed on 8.5 x 11 paper and bound to look like...well, galleys.
Your cost: $60 for 5 bound galleys. 10 galleys for $100.
Collateral Material
Leave your mark, and a little bit of your book, wherever you go.
- Bookmarks Pass them out, leave a stack on the counter at your local bookstore, however you get them into the hands of potential readers and buyers, bookmarks are the most affordable, effective advertising available. They get used over and over, left behind, picked up - and noticed. 500 bookmarks showing your book's cover, tag line and ordering information: Only $125.
- Postcards The perfect item for mail campaigns. Attractive and economical, postcard postage costs less than first class mail and make a strong impression. Full-color front with your book's cover, black-ink back with ordering information and either a paragraph about your book or an open space for your personal notes. 500 postcards: $150.
- Business Cards Nothing says 'professional' like a well-designed business card. Full-color book cover on the front, with ordering and/or contact info on the back. Perfect for authors doing seminars or public appearances. Your guests always want to know who you are, how to find your book, how to get in touch later. 500 beautiful cards: $125.
- Order all 3 and save 10%. 500 bookmarks, 500 postcards, 500 business cards: Only $360.
Webpages and Website Development
Every WingSpan Press author gets a page on WingSpanBooks.com showing your book and making it available to purchase. But the serious author needs more to promote and sell. You need an image and an internet presence if you're going to get the kind of orders that make a profit, get you noticed, and have readers asking "when's your next book coming out?"
Website options:
- Domain Pointer: The simplest, most economical option. We'll register a web address for you, ex: www.yourbookstitle.com
and make it point to your existing page on WingSpanBooks.com. It's your own 'virtual' website that you can promote as your unique internet
address on the World Wide Web. Visitors will be taken directly to your book's WingSpanBooks.com page where they can review and purchase
your book.
The cost: $99 setup plus $99/year. - 1-page Subdomain: Your own 1-page website at WingSpanBooks.com with the internet address yourbookstitle.wingspanbooks.com.
How's this different from the option above? This page is customizable. You can list reviews, reader comments, even an excerpt from your
book.
Just $299 setup and $9.95/month maintenance. - 5-page Subdomain: yourbookstitle.wingspanbooks.com, but with up to 5 pages of information - About the
Author, a Sample Chapter, Order the book, Reader Comments. You decide what goes on it because it's your site. Or, let our web team
create a custom site for you.
Only $499 setup and $14.95/month maintenance. - Stand-alone website: Your own website with your own unique web address, www.yourbookstitle.com. We'll
register the website domain name for you and create and maintain a unique, customized site to give your visitors full access to your
book, information about you, appearances and book signings, inside information, whatever you can imagine to promote your book. Sell your
book at retail, stay in touch with your readers, gather feedback and promote, promote, promote. And best of all, it's still a lot less
expensive than creating and maintaining a website yourself.
Fully-customized site: Up to 5 pages for only $699 setup plus $19.95/month. Additional pages $100 setup per page.